Wildfires & Home Insurance: Preparing for a Growing Risk on the West Coast

Wildfire season is no longer confined to a few dry months; it’s become a year-round reality for homeowners and insurers. With shifting climate conditions and communities expanding deeper into high-risk zones, carriers are under increasing pressure to adapt underwriting and risk-prevention strategies.

Why Wildfires Are a Growing Concern for Property Insurers

  • 2024 saw record-breaking wildfire activity in parts of California and the Pacific Northwest
  • Expanding wildland-urban interface (WUI) zones are creating new underwriting blind spots for properties once considered “safe”
  • Traditional inspection methods struggle to keep up with dynamic risk factors like vegetation density, roofing conditions, and nearby flammable structures

Source: https://www.fs.usda.gov/sites/nfs/files/legacy-media/r06/Updated%202024%20Fire%20Summary%2012032024.pdf

The Challenge for Carriers & MGAs

Wildfire risk isn’t just about location; it’s also about property preparedness and surrounding environmental factors.

Key questions insurers should be asking:

  • Is there adequate defensible space around the home?
  • Is the roofing material fire-resistant?
  • Are flammable materials (propane tanks, firewood, etc.) stored too close to the structure?
  • Are trees or brush overgrown or encroaching on the structure?

The problem? Most 4-point inspections miss these details, especially without wildfire-specific criteria.

How Chrp Can Help

Chrp’s AI-enabled photo analysis empowers underwriters with scalable, near-real-time risk detection. While it’s not a replacement for fire department evaluations or code inspections, it adds critical wildfire-specific insights:

  • Flags visual wildfire risk indicators (ex, vegetation proximity, flammable material storage, roofing condition)
  • Identifies patterns missed in traditional inspections
  • Delivers risk analysis in under 60 seconds
  • Operates with 99.9% accuracy in identifying predefined property risk conditions

Note: Chrp’s analysis is based on visual data. It does not provide regulatory or code compliance verification.

What’s Next?

As Chrp wraps pilot programs with wildfire-exposed carriers in California and Canada, we’ll share follow-up insights on:

  • Observed wildfire risk trends
  • Chrp’s performance in wildfire-prone environments
  • Data-driven guidance to support smarter underwriting decisions

If you’re a carrier preparing for heightened wildfire activity, Chrp’s technology is here to help reduce risk, fast-track analysis, and support smarter underwriting decisions.

Let’s Talk Wildfire Risk Prevention

Carriers preparing for heightened wildfire activity can’t afford blind spots. Chrp is here to help you:

  • Reduce risk
  • Fast-track analysis
  • Support smarter underwriting decisions

Book time with our team to explore how Chrp helps protect your book of business from climate-driven threats, one property at a time.

Click here to schedule a demo with a Chrp specialist today!

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